Normalize

Add gift wrap & a personal note to Shopify with zero layout shift.

Let shoppers add gift wrap and a short message without slowing the page. Space is reserved so nothing jumps, styling auto matches your theme, and you can see attach rate & fee revenue right away.

Install Free

Core

  • Zero layout shift (CLS 0.00)
  • Theme adaptive styling
  • Single rule setup
  • Attach rate tracking

Performance

  • Reserved space render
  • Lazy hydrate on view
  • Edge cached assets
  • Lightweight payload

Roadmap

  • Cart extension
  • Expanded rules
  • Deeper analytics
  • Design presets

Outcomes

  • <4m guided setup
  • Zero layout shift
  • Consistent look
  • Scales with catalog

Why Normalize

Gifting that feels built‑in.

Offer gift wrap and a note without page jump. Installs in minutes and shows attach rate & fee lift.

  • Frictionless UI

    Wrap + note inline. No popup, no reload.

    Learn more
  • Revenue insight

    Track attach rate and fee revenue clearly.

    Learn more
  • Theme adaptive

    Typography, colors & spacing inherit your theme.

    Learn more
  • Granular rulesSoon

    Per product logic & conditional fields (multi currency fees coming).

    Learn more

Live Preview

Wrap & Message Module

Gift WrapIncluded
Personal NoteIncluded
Premium Paper+$4
Branded Sticker+$2
0.00
CLS
<4m
Setup
99.9%
Uptime
Roadmap
Multi-currency

What You Get

Performance first. Brand safe.

Launch native‑feeling gifting fast. Clean code, zero layout shift, clear attach and fee data.

Single gift widget

Wrap, note and optional upsells in one lightweight module.

Learn more

Theme aware

Auto inherits fonts, colors and spacing. Override with tokens.

Learn more

Attach analytics

See attach rate & fee revenue. Track AOV lift (optional).

Learn more
Soon

Rule builder

Per product logic, conditional fields, smart defaults.

Learn more

Reliable fees

Server validated fee math (multi currency roadmap).

Learn more

Open extend

Add custom blocks or styling without forking core.

Learn more

Visual Stability

Loads cleanly. Converts better.

Space is reserved before load so nothing jumps. Scroll (desktop) or watch (mobile) to see the zero layout shift sequence.

Why it helps conversions

  • No jump (CLS 0.00)Exact space reserved up front so content stays put.
  • Soft revealSubtle fade keeps focus on the choice, not a flash.
  • Lazy hydrateLogic runs only when visible to save CPU & data.
0.00
CLS
<100ms
Ready
60fps
Frames
Roadmap
AOV
Built for teams that refuse to trade polish for speed.
CLS 0.00

Scroll (desktop) or watch (mobile). Final frame shows the live widget in place.

Preparing preview…

Pricing

Straightforward plans

Start free. Upgrade when gifting revenue proves out.

Free

$0/month
  • Gift wrap + note basics
  • Theme adaptive styling
  • Core analytics
  • 100 orders / month
Install Free
Most Popular

Pro

SAVE 30%
$10$7/mo
Billed annually
  • Multiple configurations (roadmap)
  • Custom CSS / HTML hooks
  • Expanded analytics
  • Priority support
  • Unlimited orders
Start Annual Pro

Merchant Proof

Trusted by growing Shopify brands

DTC and omnichannel teams use Normalize for a native feel, speed and clear gifting revenue.

5.0 avg rating
0.00
CLS impact
<4m
Median setup
99.9%
Uptime
Roadmap
Multi-currency

"This is by far the best app for adding gift wrap options and custom messages on Shopify. I reached out to their support team, and they responded immediately and resolved everything quickly and efficiently. I highly recommend this app to anyone looking to enhance their store with these features."

Choose Kind · Netherlands • 3 days using the app

"Straight forward install, with all the same functionality as some much more expensive options. Will need to do a bit of CSS to get it to match the rest of the site but works as advertised"

Stretchaboo · United Kingdom • About 6 hours using the app

"Great app with excellent functionality. Easy to use and integrates well with our store."

RedMonkys · India • About 2 hours using the app
Candii Kids Collection logo
Choose Kind logo
RedMonkys logo
Stretchaboo logo
Tziarua logo